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09 Apr 2026
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09 Apr 2026
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O’Brien Motor Group has announced the rebrand of Tullamore Motors to O’Brien’s Tullamore, marking an exciting new chapter for the long-established dealership.
The move brings the Tullamore location fully into the O’Brien Motor Group network, which is headquartered in Mullingar, and signals continued investment in the Midlands automotive market.
While the name has changed, the dealership says customers can expect the same trusted team and customer service that has been a hallmark of the business for years.
The rebrand also introduces new opportunities for motorists in Offaly and the surrounding counties, with a wider range of vehicles and services now available through the growing O’Brien Motor Group.
As part of the development, the company is preparing to launch its brand-new MG dealership in Tullamore, bringing the popular and rapidly growing MG brand to the area.
The new showroom will feature the latest MG models, including hybrid and fully electric vehicles, offering customers more choice when considering their next car.
To celebrate the rebrand and the upcoming opening of O’Brien’s MG Tullamore, the dealership has launched a customer competition running from 7 April to 25 April.
Anyone who visits the dealership and test drives a new MG vehicle during this period will be automatically entered into a weekly draw to win a €250 Ryanair voucher.
Winners will be selected every Saturday morning for three consecutive weeks, giving customers the chance to put their test drive towards their next getaway.
The competition is part of a broader celebration of O’Brien Motor Group’s continued expansion, with the group now operating from two locations – O’Brien’s Mullingar and the newly rebranded O’Brien’s Tullamore.
Customers and visitors are invited to call in, explore the new MG range and meet the team at the dealership on Church Road, Tullamore.
Further details can be found at www.pobrien.ie or by contacting the dealership on (057) 934 6555.
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